Tuesday, February 25, 2014

Clintons Signs Deal with Latino TV powerhouse Univision

You may remember that NBC was going to do a mini-series featuring Hilary Clinton but backed down in the face of a groundswell of criticism. Another network however, Univision, has readily embraced the presumptive Democratic nominee for president.

The Hispanic network just signed a deal with the Bill, Hillary, and Chelsea Clinton Foundation to promote “Pequeños y Valiosos” (Young and Valuable) which helps young presumably Spanish speaking children learn English (?) Seems like a reasonable thing to support for sure.

But is it just a thinly disguised effort to get the Clinton name in front of Hispanic voters, which it basically seems to be.

The Miami Herald
“She would be a wonderful president,” Haim Saban, a major Clinton donor and backer, told the Israeli paper Yedioth Ahronoth. “If it happens, we will of course pitch in with full might. Seeing her in the White House is a big dream of mine.”
Oh, yeah. Saban basically owns Univision, too. His Saban Capital Group bought Univision Communications Inc. in 2007 with other investors."
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Univision has become one of the most-watched networks on TV. Depending on the day or month, Univision has sometimes beaten out English-language ABC, CBS, NBC and Fox for young Hispanic viewers in prime-time.